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Open House Follow-Up Sequence

3-touch follow-up sequence for open-house attendees.

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What you get

Get a 3-touch follow-up sequence for open-house attendees in email, SMS, and call formats. Each touch includes a channel, subject or opener, body, and purpose.

Who it's for

  • Estate agents hosting open houses
  • Real estate agents following up with potential buyers
  • Property sellers looking to nurture leads

Use cases

  • Following up with attendees after an open house event
  • Nurturing leads from a recent property viewing
  • Re-engaging potential buyers who have gone cold
  • Adding value to your follow-up communications with buyers
  • Personalising your approach to different types of buyers

FAQ

what is a follow-up sequence for open house attendees

A follow-up sequence for open house attendees is a series of 3 touches sent over 7 days, including emails, SMS, and calls, designed to add value and answer common questions. Each touch is tailored to respect the buyer and provide relevant information.

how many follow-up touches will i get

You will get 3 follow-up touches, sent on Day 1, Day 3, and Day 7 after the open house event. Each touch includes a channel, subject or opener, body, and purpose.

what format will my follow-up sequence be in

Your follow-up sequence will be in a text format, with each touch including a channel, subject or opener, body, and purpose. The sequence will be personalised to your property and attendees.

how much does the follow-up sequence cost

The 3-touch follow-up sequence for open house attendees costs £1.00. You will receive a personalised sequence in text format, tailored to your property and attendees.

Sample output

Here is a 3-touch follow-up sequence for open-house attendees:

Day 1 Email. 
Subject: Damp Solution
Body: Some of you asked about the back-room staining — attaching the damp specialist's 2023 sign-off and the receipts for the work.
Purpose: Provide proof of damp issue resolution.

Day 3 Email. 
Subject: Road Noise Data
Body: For those concerned about road noise, I've obtained a noise pollution report — 14 Oak Lane is within acceptable levels, similar to nearby 12 Oak Lane, which sold for £215k in June.
Purpose: Address road noise concerns with data and a recent comp.

Day 7 Call. 
Subject: New Comp Alert
Body: Hi, just a quick update — a new listing at 20 Oak Lane, a similar 2-bed, is now live at £230k, reinforcing 14 Oak Lane's value at £220k.
Purpose: Provide a new comp to reinforce the property's value proposition.

Last updated: 2026-06-28